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SET EXPO Conference discusses the disruptive scenario of the audiovisual industry and is banking on innovation

Attendees at the 2017 SET EXPO Conferences. Photo: SET.

The largest audiovisual technologies forum in Latin America is intended for professionals, researchers, and students in the fields of media content and technology.

Registrations by June 30 get a 15% discount

As technology has advanced, it has revolutionized how people consume information and entertainment around the world, and this movement has directly affected the audiovisual production chain, from creation to consumption. Against this backdrop of intense change and constant adaptation, the 2018 SET EXPO Conference brings together specialists, business leaders, start-ups and entrepreneurs from all over the world to discuss the trends and challenges of the sector. The event will run from August 27 to 30 at the Expo Center Norte Convention Center in São Paulo, and is organized by SET, the flagship association of the audiovisual technology sector in Brazil, which this year celebrates its 30th birthday.

“The importance of the SET EXPO Conference lies in the fact that it presents a mix of the major issues that are to be found at major global technology events such as the NAB Show and the IBC, with a Brazilian flavor. It will encompass the leading issues of the moment, such as Artificial Intelligence, Ultra High Definition (4K/8K), Advanced Advertising and many others, with the appropriate approach to them all so that they better reflect the Brazilian market”, Liliana Nakonechnyj, the president of SET, explains.

The Conference will take place in four halls simultaneously over four days. It is expected to attract over 1,500 attendees who will rub shoulders with 250 market specialists in more than 60 panels. The event is divided into topics such as innovation and disruptive technologies; content production; audiovisual contribution and infrastructure; audiovisual distribution; consumer electronics; and regulatory and standards issues. “All media are included: from apps to smartphones; from drones to cameras and editing stations; from radio and TV to cinema; from satellites to video streaming. In addition, the discussions will take in entertainment products like series, movies, music, sports, games as well as information products such as journalism and advertising”, says Nakonechnyj.

In the opinion of the SET president: “The audiovisual industry is in the throes of a technological revolution and, in Brazil, SET EXPO is the best place to showcase the effects that these innovations are having on how audiovisual content is produced, commercialized and consumed.” “The current moment now requires companies, professionals and schools to be increasingly in tune with the digital transformations and the new demands of the market and the public in multiplatform and multiscreen environments, and on multiple devices. The SET EXPO Conference seeks to foster the exchange of knowledge, enhancement and debate about the future of the audiovisual industry production chain in Brazil”, she adds.

Call for Speakers

SET provides opportunities for professionals, specialists and academics to participate in the Conference as speakers. The Call for Speakers is open until June 30. Registration is free. Those interested should submit suggestions for presentations based on the topics listed above and in accordance with the rules described on the event site. The submissions will be evaluated by the organizing commission and published by the end of July.

Products and Services Trade Show

In addition to the Conference, SET is simultaneously putting on the 2018 SET EXPO Trade Show, the largest gathering of the audiovisual content production and distribution business in Latin America, and one of the world’s largest. This year, 15,000 attendees from different countries are expected from more than 35 countries, who will circulate through the Red Pavilion of the Expo Center Norte to check out the latest novelties of the 150 exhibitors with their more than 400 domestic and international brands. The Trade Show runs from August 28 to 30.


SET EXPO is the largest media business, content and technology event in Latin America. It brings together under one roof the leading technological trends for the creation, production, distribution and transmission of audiovisual content, while fostering debates and providing information about the key prospects for the market in the global scenario.


Event: 2018 SET EXPO Conference

Date: August 27 to 30, from 9:00 a.m. to 6:00 p.m. Expo Center Norte Convention Center – São Paulo/São Paulo

Target audience: professionals, researchers and students in the fields of media, communication, content and audiovisual technology.

Registration, prices and the full program: www.setexpo.com.br

Special offer: Registrations by June 30 get a 15% discount.