ABOUT SET
SET – Technology and Business in Media & Entertainment
Founded on March 25, 1988, SET is a non-profit technical–scientific association of professionals in engineering, technology, operations, research and related activities, as well as educational institutions and companies. Its purpose is to disseminate technical, operational and scientific knowledge and to advance technologies for electronic audio and video media (Bylaws, art. 3).
MISSION
SET – Technology and Business in Media & Entertainment
It’s always worth reinforcing our core mission
SET has consistently followed the ongoing transformation of the media market through its various events and working groups, while strengthening current and new partnerships to ensure information reaches the professionals and companies that make up this broad ecosystem.
Our main objective is to improve the use of technologies and to disseminate technical knowledge related to electronic media.
- Drive the spread of technological innovation through working groups and studies on market trends and challenges, encouraging and disseminating scientific and academic knowledge.
- Promote the development of Brazil’s electronic media market and its professionals.
- Strengthen partnerships and encourage opportunities with national and international associations, supporting regulatory and standards processes.
- Discuss, propose, influence and enable, at various levels, aspects of trends and business in the audiovisual market.
- Promote networking among companies and professionals, ensuring full integration and smooth information flow across the market.
Combining SET’s established activities with timely initiatives that keep pace with the dynamics of technologies and business opportunities places this mission at our core.
The Working Groups, which address the sector’s most important topics, have expanded their scopes to cover areas across the digital landscape—anticipating market demands in technology, standardization and business.
SET events have gained increasing market relevance and have modernized, in terms of structure, organization and business models, to meet the needs of participants and sponsors.
SET’s communication channels span every medium and deliver information to the market at large, making our association a reliable, indispensable source for anyone who wants to stay up to date.
Closer ties with national and international entities—and with official bodies—connected to media and entertainment, such as IAB, ABA, Kantar Ibope and Abotts, position SET as a reference for consultation, debate and decision-making on strategic market topics.
Active participation in urgent sector issues, such as the rollout of TV 3.0, with representation in the SBTVD Forum and the MCom Working Group, and in all resulting aspects of this evolutionary leap, including understanding and proposing improvements to audience metrics and discussing and analyzing new commercialization models.
With this mission in focus, SET strives to reinforce its market relevance and to help develop the sector and society.
OBJECTIVES
SET’s main objectives are:
- Drive technological innovation;
- Offer professional development opportunities;
- Promote working and study groups on market trends and challenges;
- Develop scientific and academic knowledge;
- Support key market stakeholders in producing regulations and standards;
- Promote the development of Brazil’s electronic media market;
- Strengthen partnerships and encourage opportunities with national and international associations;
ACTIVITIES
SET’s main activities:
Each year, SET organizes a series of educational, informative and business-oriented initiatives. The main ones are:
SET EXPO – Conference & Trade Show
SET EXPO is the largest media and entertainment technology and business event in Latin America. Its goals are to present and discuss technical innovations, business trends, regulations and new products across the entire value chain, from creation to delivery. Visit this link for more information: www.setexpo.com.br
SET Regional Seminars
SET organizes five regional seminars annually. The events are free and feature two days of talks and product demonstration areas. They are excellent opportunities for networking and professional upskilling for professionals from all regions of Brazil.
More information: https://set.org.br/eventos/set-regionais/
SET e TRINTA Seminar
An international seminar held by SET during the NAB Show in Las Vegas (USA). Approximately 300 Brazilian executives and 20 international speakers take part in this early-morning meeting before the American trade show opens.
SET Cast
SETCast is SET’s newest communication channel!
In light, relaxed conversations, hosts Deisy Feitosa and Bruno Martins discuss the hottest topics in media and entertainment, always with guests who are leading figures in their fields.
New weekly episodes cover technology, business, people and many other topics for anyone who wants to stay tuned to current and future issues.
Content can be watched and listened to on major podcast platforms anytime, anywhere.
PARTNERSHIPS
SET maintains cooperation and partnership agreements with around 20 national entities operating in the electronic media and broadcasting market. Among them:
SUPPORTERS
Internationally, SET maintains partnerships with:
WORKING GROUPS
SET’s Working Groups aim to advance broadcasting and electronic media technologies in Brazil.
INFORMATION
How can I get information about SET?
SET produces a large volume of information available across several publications:
OFFICIAL WEBSITE
The best source of information about SET and its activities. Available in Portuguese and English.
SET MAGAZINE
Published monthly, it is the best source of information on Brazil’s media & entertainment technology and business industry.
SET NEWS
NEWSLETTERS
Emails sent to a global mailing list with news, updates, information and promotions about SET and about the media & entertainment market.
SET NEWS
SET’s official weekly newsletter featuring news, interviews, articles and highlights about SET and about technologies and business in the media and entertainment market.
To receive it, please register.
SET IJBE
International Journal of Broadcast Engineering (SET IJBE)
A scientific journal that aims to be a reference for publishing academic articles in broadcasting engineering, telecommunications and information technology. Launched in 2015, the publication is available online, in English.
SOCIAL MEDIA
SET on social media — Follow us!
Keep up with SET’s top news on our social channels.
Real-time information, highlights and engagement with users. See the links below.
CONTACT
For more information, send us a message: