CONTENT ARENA

About

The Content Arena, will be set up inside the exhibition pavilion. In these spaces, lectures given by exhibitors and partners themselves will be offered free of charge to visitors.

Date and Time

19th, 20st and 21nd August
From 12pm

Themes

Visitors to the Fair will have the opportunity to see first-hand news and trends that companies in the national and international markets are making available. These are topics that cover the entire production chain of the audiovisual sector.

Speakers

Among the companies already confirmed for the Arena are:

Claro, Nanlux/Nanlite, Canon, Dolby, Google Cloud, AWS, Cis Group, The Led, …

What should I do to participate?

To participate is simple: just show your visitor badge and settle in.

Schedule

The Content Arenas program is taking shape! Inside the exhibition hall, exhibitors and partners will be presenting free lectures for visitors. We’ll be adding speakers as they become available, ensuring you have access to the latest news.

19 AUG

12pm  
1pm Raquel Peixoto, Product owner – Globo / Roberta Mesquita, Product Owner – Globo / Thiago Kelly, Desenvolvedor Pleno – Globo
Edmundo Hoyle, Especialista Soluções Mídias II – Globo
2pm LIGHTING AS A NARRATIVE TOOL – HOW TO USE LIGHT AND COLOR PSYCHOLOGY TO CREATE EMOTION IN CINEMATIC PROJECTS
Well Naves (Filmmaker)
3pm Diego Cortinhas
4pm
5pm GAUSSIAN SPLATTING: A NEW LOOK AT VIRTUAL PRODUCTION WITH UNREAL ENGINE AND AI
eand find out why it is revolutionary for Virtual Production and video/photo conversion by AIs
André Dias Arnaut, Legado Tecnologia
Henrique Andrade, especialista Unreal Engine

 

6pm Fernanda Jolo

20 AUG

12pm  Creators e Gamers
Overview of the Creators & Games Industry in Latin America

Analyzes the accelerated growth of the Creators & Games industry in Latin America
Moderator: Silvio Pinto – CEO @ Time Consultoria
Guests: Maria Marques – Marketing Manager, Brazil and LATAM – Hype Auditor (Online), Pedro Derbli – Gaming Director na Cheil Brasil (Grupo Samsung) and Thiago Bueno – CSO & Founder @ Engage
1pm
AI Podcast
Marco Santiago
, Especialista em Tecnologia com foco em Inteligência Artificial, Globo
AI Accessibility
Louise Macedo, Product Owner – Globo
REAL-TIME TRANSPARENCY: AUTOMATION OF LEGISLATIVE TRANSMISSIONS
Anderson Fér Ribeiro Silva, Líder técnico – TV Câmara dos Deputados
Daniela Guerson André, Diretora da TV Câmara dos Deputados
2pm EVERYWHERE: FROM CONTENT TO EXPERIENCE, IN DIFFERENT BUSINESS MODELS
Daniel Martins, Dolby Laboratories Business Manager for South America
Cláudio Borgo, Director of Video Engineering at Claro
Vander Fantoni, Globo’s audio producer
Níkolas Corbacho, TV and Soundbar Product Manager at TCL SEMP
Carlos Mesquita, Production Technology & Operations LATAM for Netflix
3pm Generative AI for Media & Entertainment with AWS Bedrock
João Seike – M&E Solution Architect
4pm Fernanda Jolo
5pm Adobe Pro Video News
The latest innovations in Artificial Intelligence for video and audio post-production will be presented, as well as the new tools in Premiere Pro 2025 and Adobe Firefly, Adobe’s Generative AI and the partnership with CIS Group.
Felipe Andrade, VP Sales – CIS Group

Luis Bechtold, Strategic Manager, Adobe Pro Video

6pm

21 AUG

12pm  
1pm Thiago Andrade, especialista Product Owner II – Globo
Antônio Victor, Especialista Product owner II – Globo
2pm LIGHTING THE BIG SHOWS: MY WORKFLOW WITH NANLUX FIXTURES
Alvaro Brito (Gaffer)
3pm Clécio Roberto, Professional Products Account Executive, Canon Brazil
4pm
5pm