April 6-8, 2025
Programming under development
subjected to change
April 6th to 8th, 2025, 7:00 am to 9:00 am
Location: Room S233 – South Hall – Upper Level
| Theme | |
|---|---|
7h00
|
Breakfast and accreditation |
7h15
|
Opening
OpeningPaulo Henrique Castro, President of SET | CEO & Founder of Mediatech Lab |
7h30
|
DTV+ Status and Perspectives: SBTVD Forum & Ministry of CommunicationsChair: Paulo Henrique Castro, President of SET | CEO & Founder of Mediatech LabRaymundo Barros, President of the Brazilian Terrestrial Digital TV System Forum (SBTVD)Wilson Diniz Wellisch, Secretary of Broadcasting Services at the Ministry of Communications |
8h10
|
KEYNOTE SPEAKER
Collaborating for the Future of BroadcastingATSC president Madeleine Noland outlines key strategies and collaboration opportunities that can support and inspire the future growth of broadcasting. Madeleine Noland, President of ATSC, The Broadcast Standards Association |
8h20
|
From Theory to Practice: Technological Solutions for DTV+Chair: Mauricio Felix, Executive Director of Technology, GloboRodrigo Cascão, Founder and CEO of EiTVBoris Kauffmann, Solutions Architect, LATAM - MediaKindGunnar Bedicks, CTO at Seja Digital |
| Theme | |
|---|---|
7h00
|
Breakfast and accreditation |
7h15
|
Opening
OpeningCarlos Octavio de Alexandre Queiroz, Vice President, SETLeandro Guerra, CEO - Entidade Administradora da Faixa |
7h30
|
Satellites – The Invisible Infrastructure of the FutureChair: Caio Klein, General Director of TVE RSFabio Alencar, VP Regional Sales Latam, SESRicardo Calderon, Media Sales Director for Brazil e Southern Cone, Eutelsat |
8h10
|
KEYNOTE SPEAKER
IABM State of MediaTech Business Intelligence BriefingUnderstand the latest evolutions in the media and entertainment landscape with insights from IABM’s Business Intelligence Unit and highlights from the latest organization’s latest industry survey data. IABM’s Head of Knowledge & Insight, Chris Evans, will present an overview of the current business environment, leading technology investment drivers, and ongoing transformations in business operations to provide you with a strategic edge at NAB Show Las Vegas 2025. This briefing will equip you with a comprehensive knowledge of the development of leading industry trends to inform your conversations and networking throughout the show to help drive better business. Chris Evans, Head of Knowledge & Insight - IABM |
8h20
|
360º Content: How Innovation, Technology and Business Redefine Content Production and Delivery Management.Chair: Carlos Octavio de Alexandre Queiroz, Vice President, SETMatt Silva, CEO of CIS Group CorpFabio Alencar, VP Regional Sales Latam, SESGustavo Dutra, Head of Strategy and Business Development for the Media, Entertainment, Games & Sports Vertical at AWS |
| Theme | |
|---|---|
7h00
|
Breakfast and accreditation |
7h15
|
Opening
OpeningChair: Paulo Henrique Castro, President of SET | CEO & Founder of Mediatech LabVinícius Caram, Superintendent of Granting and Resources for the Provision of Anatel |
7h30
|
Streaming & Fast Channels – Uniting Agility and Digital ExperienceChair: Fernando Bonifacio (Boni), Digital Development Manager, SBTRodrigo Godoi, Director of Sales - Media & Entertainment, UplynkMarco Lopes, CEO, Mediastream Brasil |
8h10
|
KEYNOTE SPEAKER
NextGen TV – Completing the Transition to ATSC 3.0Broadcasters in the U.S. have filed a petition with the FCC seeking a full transition to ATSC 3.0 with a defined 5-year timeframe. This talk will lay out what has been requested, how it might be implemented, and the benefits to consumers. Sam Matheny, Executive Vice President and Chief Technology Officer at the National Association of Broadcasters- NAB |
8h20
|
Streaming Business Models – Monetization and Opportunities in the Digital AgeChair: Igor Macaubas, Coordinator of the Streaming GT - SET | Director of Product and Engineering, Digital Products, GloboJulieta Nogueira, Head of Business, Latin America, ReutersFernando Silva, Strategic Account Manager, Media and Sports - ReutersCristiano Barbieri, Commercial Director for Latin America - Broadpeak |
