Mayra Lucas

Creative Director and CEO of Glaz S.A.

Mayra Lucas has extensive expertise in content creation, financial structuring, production, and distribution of films and series. With a focus on developing content that brings entertainment, a sense of belonging, and reflection to Brazilian audiences, she is behind hits like The Evandro Case (nominated for an International Emmy), Cabras da Peste, Haunted Tales, Rensga Hits!, Back to 15, and The Good Side of Being Cheated, among more than 50 completed projects.
As CEO of Glaz, she oversees governance, investor relations, and institutional partnerships, with a clear commitment to the well-being of Glaz employees, the security of commercial partners, and the support of creative talent. Her leadership is grounded in transparency across all company relationships, always with a focus on project quality and the ultimate goal of delighting audiences.