
Programming under development
subjected to change
April 14, 15 and 16, 2024
Venue: Rooms N107 and N108 – North Hall Meeting Rooms (access through the Central Lobby)
| Theme | |
|---|---|
7h15
|
Opening
OpeningCarlos Fini, Member of the SET boardJuscelino Filho, Minister of Communications |
7h30
|
Technology for connectivity and transmissionChair: Caio Klein, General Director of TVE RSMarcelo Amoedo, Senior Sales Director - SESMarcos Jesus dos Santos, Sr Solution Engineer- Latin America - SES |
8h10
|
KEYNOTE SPEAKER
ATSC – Empowering A New Era of BroadcastingThe ATSC 3.0 deployment in the USA, having surpassed 75% of the country’s population having at least one ATSC RF channel available, has opened a new phase of activity. The monetization opportunities are coming to the surface, with real contract discussions around leveraging data distribution opportunities (DDaaS – Data Distribution as a Service) with the domestic launch of “BROADSPAN”. Mark A. Aitken, President, ONE Media/SVP of Advanced Technology, Sinclair Broadcast Group (SBG) |
8h20
|
Future, trends and market from the Broadcaster’s perspectiveChair: Raymundo Barros, SET Advisor and CTO, GloboKerry Oslund, VP Strategy & Business Development, ScrippsAditi Pandey, Head of Vendor Management & Partnership, NRKJudy Parnall, Head of Standards & Industry, BBC |
| Theme | |
|---|---|
7h15
|
Opening
OpeningOlimpio José Franco, Relationship Executive and member of the SET Past Presidents Council |
7h20
|
KEYNOTE SPEAKER
AI image analysis in era of short-time viewingSummary videos and program websites have been important in order to raise awareness of programs. However, the production of summary videos and program websites requires high-level specializations and long-time works, as with video editing for broadcast. We have developed new AI image analysis technologies and practical systems using them, such as the automatic generation of news summary video, automatic generation of program summary video, and the automatic extraction of program-thumbnail-images put on website. Kohei Kambara, Chief of Advanced Transmission Systems Research Division at NHK | STRL |
7h30
|
Artificial Intelligence applied in content productionChair: André Dias Arnaut, Coordinator of the Virtual Production Working Group at SET | CEO, Legado TecnologiaMarlon Campos, Specialist SA M&E – Content Production - Amazon Web ServicesRichard Welsh, SVP Innovation, Deluxe |
8h10
|
KEYNOTE SPEAKER
A Brighter TomorrowThe future of broadcasting is getting brighter as improving technologies combine with all new applications to create exciting opportunities. Sam Matheny, Executive Vice President and Chief Technology Officer at the National Association of Broadcasters- NAB |
8h20
|
Future, trends and market in the eyes of CEOS of service and solution producersChair: Carlos Fini, Member of the SET boardRodrigo Brasiel, CEO, SNEWS Newsroom SolutionsJulieta Nogueira, Head of Business, Latin America, Reuters |
| Theme | |
|---|---|
7h15
|
Opening
OpeningCarlos Fini, Member of the SET boardCarlos Manuel Baigorri, Executive President and President of the Board of Directors of the National Telecommunications Agency, ANATEL |
7h30
|
Production, distribution and monetization of streaming contentChair: Igor Macaubas, Coordinator of the Streaming GT - SET | Director of Product and Engineering, Digital Products, GloboArnault Lannuzel, VP Sales Latin America & South Europe at BroadpeakRodrigo Godoi, Director of Sales - Media & Entertainment, Uplynk |
8h10
|
KEYNOTE SPEAKER
State of MediaTech – Key Drivers of Change in 2024 and BeyondIn this session, IABM presents its latest research on the key drivers of change in MediaTech, including an analysis of the macro trends influencing the sector as well as data-driven insights on MediaTech investment patterns and business models. Lorenzo Zanni, Head of Knowledge, IABM – Inform . Connect . Support |
8h20
|
Future, trends and market in the view of executives from producers of services and solutionsChair: Paulo Henrique Castro, President of SET | CEO & Founder of Mediatech LabPeter Riordan, Global Strategy Leader, Broadcast for AWSFabio Alencar, VP Regional Sales Latam, SESPascale Fromont, Vice President, General Manager, Media, Intelsat |
