The New Frontiers of DTV+: Satellite and Mobile
The panel will address the expansion of DTV+ into new distribution channels, focusing on satellite and mobile devices, aiming for interoperability and a unified viewer experience. We will discuss how these technologies can extend the reach of digital TV, offering broader coverage, resilience, and new business opportunities, while preserving the value proposition of DTV+ across all platforms.
Chair:
Ana Eliza Faria e Silva,
Senior Manager of Technology Regulatory, Globo
Ana Eliza is a senior regulatory manager in the strategy and technology department at Globo. With 25 years of career experience, she has led numerous innovative projects in digital content distribution and played a prominent role in various stages of Globo's analog-to-digital transition and the industry as a whole. She is actively involved in various technical media organizations, such as the Brazilian Society of Television Engineering and the Brazilian Digital TV System Forum. Ana Eliza has held various management positions in the telecommunications field, has been contributing to ITU activities for two decades, and has been actively participating in World Radiocommunication Conferences since 2007. She holds a master's degree in Video Compression from UNICAMP, an MBA in Management, and an MBA in Telecommunications.
Speaker:
Guilherme Saraiva,
Director of Media and Satellite Sales, Claro Empresas | SET Advisor
I am a technology and digital products executive. Over the past few years, I have worked on digital transformation projects, leading initiatives focused on operational efficiency, improving customer experience, creating new revenue streams through digital products, and building partner ecosystems.
I have built my career over 30 years in national and international media and telecommunications companies such as Telecine, Globosat, British Telecom, NET, and Vicom. Throughout this journey, I participated in three company merger processes, actively involved in both the sale and integration phases.
I specialize in product development and management, complex project management, and client relationship management. I hold a degree in Telecommunications Engineering from IME, and MBAs in Marketing and Finance from FGV. I have completed specialization courses in project and process management at PUC and in pricing strategy at IBMEC. I am currently pursuing an MBA in Big Data and Artificial Intelligence at PUC.
