The Challenges of the Broadcast Core Network – Pathways to Virtualization and Orchestration of Distribution Infrastructure Solutions
Over the past decades, broadcast stations have invested in their own distribution systems, resulting in a distributed architecture with dedicated and independent setups per broadcaster. Each station operates its own infrastructure for signal display, compression, and multiplexing—even when airing the same programming content in different regions.
With technological advances—especially the public cloud and the maturity of virtualized (SaaS) solutions—a new operational model emerges, offering the potential to optimize operating costs and adapt more swiftly to consumer and advertising market demands.
How far can we go with optimization, centralization, and virtualization?
What lessons have we learned so far from real-world cases in Brazil and beyond? What level of operational efficiency is realistically attainable?
Let’s find out together.
Chair:
Leonardo Chaves,
Coordinator of the TV 3.0 Application Layer Working Group at SET / Media Executive at NTT Data
Leonardo has 20 years of experience in the media and entertainment market and has worked on different projects related to content production and distribution, with a focus on new formats and transmission technologies. In recent years, he has dedicated himself to developing the next generation of TV and new media consumption experiences. He is passionate about the innovation process and seeks to accelerate the adoption of disruptive solutions through the external ecosystem, counting on startups, innovation hubs, centers of excellence and universities. He graduated from the Federal University of Rio de Janeiro, where he also completed a master's degree in Electrical Engineering in 2013. He has an MBA in business management from PUC-Rio and between 2017 and 2020 he was the coordinator of the Technical Module of the Brazilian Digital TV Forum. He is an associate member of SET and IEEE.
Speaker:
Mauricio Felix,
Executive Director of Technology, Globo
Mauricio Felix is the Chief Technology Officer at Globo. He is responsible for the areas of Technology Infrastructure, Information Security, Telecom, Broadcast, Media Solutions and Corporate Technology Support for Internal Employees.
An executive with extensive experience in the media and entertainment sector. He holds a degree in Engineering, an MBA in Marketing and Business Management, and an executive management certificate from MIT Sloan Management School and Columbia Business School.