What happens when you hit Play?What happens when you hit Play?The future of digital video depends on a robust video infrastructure. This new world of digital video is all about diversifying distribution and monetization. From proposed subscriptions for on-site viewing, to partnerships with Amazon or ROKU for distribution, it is essential to have the right infrastructure to ensure that you can control the destination of your content.
If you’ve already begun to go deep into long format video content, or you are seeking to diversify the distribution of existing content, the number one dilemma that organizations are facing is whether the video infrastructure can meet the many new requests and demands from digital video teams, such as:
- Can I distribute videos on all channels using a single platform?
- What happens if I want to test live transmission without serious investment?
- Can I choose where and how many ads will be displayed in my content?
- How can I collect video analysis data without resorting to another platform?
- How do I create cohesive video viewing experiences on my site, mobile application and OTT box?
Although the digital video scenario is more complex than ever, the video infrastructure driving your strategy needn’t be. There are platforms, processes and protocols that can optimize and accelerate your ability to offer high-quality video experiences crosswise on multiple channels.
By concentrating on how your infrastructure affords you the capability to manage, distribute and monetize video content by offering a high-quality experience based on analyzing your viewers, the new era of digital video is “in your hands” alone.
Mónia Gomes, Executive President, MOG Technologies Ltd. in BrazilMónia Gomes, executive president – MOG Technologies Ltd. in BrazilMónia Gomes is a businesswoman, entrepreneur and executive president of two companies, MOG Technologies Ltd. in Brazil and Marketing Minds Lda. in Portugal. She is LATAM business development leader at MOG Technologies, a company that develops end-to-end technologies for Professional Media. Gomes was born in Maputo, Mozambique and after moving to Portugal, in her early teens, she always felt attracted by warmer climates, with a special connection with Latin America. With a career focused on establishing new markets and on business development for technology and innovation companies, Gomes have generated over 35 million in revenue, primarily in South America, Europe and Africa, for companies like Ambidata, OpenSoft, WeTek and MOG Technologies.